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People love to interact in realtime. Last year saw the burst of Twitter into the mainstream and the phenomenal growth of Facebook. People love to interact in realtime, whether it is with each other or with content. And now the world is expecting Twitter to announce this week their version of how users will interact with ads in realtime. Given [...] Realtime search is all about speed and relevance, and today we saw a great example in the big Apple iPad event. By looking into the indexes and determining how quickly we had data about the iPad, and by examining how quickly our RiotWise Ad Engine was able to display relevant ads, we could measure how we [...] Based on OneRiot’s realtime search technology, the idea behind RiotWise is to match users to fresh, relevant content from our partners [...] Today we’re launching RiotWise Trending Ads, a stream of ads that are related to trending topics as they emerge across the [...] |
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