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2009 was the year that the realtime web proved its value to end consumers. Millions of people became massively engaged with a new way to consume and share information on the web. Now, 2010 is all about monetizing that explosion of attention and activity. In other words, 2010 is all about monetizing the realtime web. Several [...] People love to interact in realtime. Last year saw the burst of Twitter into the mainstream and the phenomenal growth of Facebook. People love to interact in realtime, whether it is with each other or with content. And now the world is expecting Twitter to announce this week their version of how users will interact with ads in realtime. Given [...] The beauty of the realtime web is that it’s always evolving, constantly paving the way for exciting new tools and resources to be developed. The Guardian is one of the latest to harness the power of social signals and realtime web by launching Zeitgeist, an eye-catching visual record of what stories people are currently engaging with across [...] Realtime search is all about speed and relevance, and today we saw a great example in the big Apple iPad event. By looking into the indexes and determining how quickly we had data about the iPad, and by examining how quickly our RiotWise Ad Engine was able to display relevant ads, we could measure how we [...] republished from blog.oneriot.com. The links that people share on Twitter are important signals for OneRiot’s realtime search engine. Broadly speaking, the more people share a link to a specific piece of content, and the faster the rate of sharing right now, the higher that content will appear in our search results. (You can read more detail about [...] |
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